DIRECT ACCESS TO INFO, CONTENT & PRODUCTS

Launched in 2011, HitON was the first global interactive HTML video product and has since been widely adopted as a marketing, education and eCommerce engagement platform across music, retail, fashion, entertainment and education. Through its unique means of capturing user interaction, HitON has proven to dramatically increase audience engagement by shortening the distance of click to discover or purchase.  

 

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INTERACTIVITY IN ACTION

Click play below to view the MTV & Destination NSW’s Beats & Eats Festival Campaign.
This video features HitON’s on screen clickable functionality. Click the screen when you see the prompts within the video to access additional content, info, offers and visit strategic partner sites.

BEST PRACTICE IN PROPERTY VIDEOS

Laing+Simmons in conjunction with the launch of their new website have integrated the HitON Platform to facilitate the activation of their property videos, available to all offices nationally. HitON utilises its interactive functionality to differentiate vendor properties and enhance the Real Estate sales process, providing direct access to property features and calls to action.

Click on the image above to watch the Interactive Video for Laing+Simmons Parramatta.


SIMPLE INTEGRATION
MEASURABLE ENGAGEMENT

Applying HitON to your videos is fast and easy. HitON can be be applied to any video and works on all devices.
Proven to increase engagement and click through, HitON allows you to curate the content journey your audiences embark upon.
The HitON player is also highly customisable and can be easily adapted to your brand or campaign requirements.

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CONTENT
ACTIVATION

Content activation is fast and scalable.  Any associated information, asset or material can be integrated (or updated) into a single video.

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PHONE & TABLET COMBATIBILITY

Fully compatible with all tablets and smart phones, allowing inline video on iPads and iPhones facilitating optimised mobile interactivity.

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FACEBOOK
INTEGRATION

HitON interactive videos can be watched on both the Facebook web and app platforms, with an optimised
iPhone experience.

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APPLICABLE TO
ANY VIDEO

Any existing video can be rendered interactive, leveraging any historic or current video assets and content.

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VIDEO
WITHIN VIDEO

Additional videos can be introduced as sub-videos to support the user discovery experience and provide deeper access.
 

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INSIGHTFUL
ANALYTICS

Every single user interaction is logged, providing unique insights into the viewer's engagement with the content. 

TANGIBLE ROI

HitOn's unique analytics interface logs and track every audience interaction, giving Clients a completely new and previously unavailable layer of data. This data reveals for the first time exactly how and what content and objects audiences are interacting with. 

Combining our experience of activating content for increased engagement, we seek to constantly monitor audience interaction and adjust HitON’s features and taxonomy accordingly, to continually increase engagement and audience interaction
with targeted video assets and content. 

HitON is easily integrated with Google Analytics allowing for a seamless approach
with additional digital campaigns.